Introduction

Shoppo is a mobile shopping aggregator app that aims to streamline the online shopping experience. By integrating product listings and prices from significant e-commerce sites, Shoppo gives users a convenient one-stop shop for finding, comparing, and purchasing items.

The goal was to create a faster and more efficient way for people to search for products online without visiting multiple retailer websites individually.

Problem

The process of shopping across different online stores is disjointed and time-consuming. Users must open separate tabs or apps to check availability, pricing, and reviews on each retailer site. This complicated user journey can discourage purchases and cause shoppers to abandon carts.

Jumping between websites breaks up the shopping flow and introduces unnecessary friction. This leads to fewer purchases as buyers lose interest mid-search. Hence, our client wanted to develop a unified shopping experience to improve conversion rates.

Solution

WebAppDev developed the Shoppo app as an innovative solution to address the disjointed online shopping process. Some of the key features included aggregating product listings from major retailers like Amazon and Walmart through custom APIs. This allowed users to search across millions of items simultaneously from different sources. For effortless cross-store comparisons, all key product details, pricing info, and reviews were presented on Shoppo. Users could evaluate options from multiple sellers in one view.

Additionally, the app featured powerful filters that let users narrow down results by price, brand, user ratings, discounts, and other attributes. This enhanced the search experience. While providing a unified search and comparison, Shoppo seamlessly linked to retailer sites for checkout and purchase completion. Unbiased reviews from numerous sites also helped buyers make informed decisions.

App Development Process

Our team followed an agile process, iterating quickly based on user feedback. We started with basic search and listing functionality and expanded from there. Deep integrations were built to pull high-quality, up-to-date product data from retailer APIs. Here's our 4-step process:

Result

Since its launch, Shoppo has witnessed remarkable success in simplifying the shopping experience for users. Key metrics indicate a substantial increase in user engagement, a surge in downloads, and a positive impact on the market share. Here's a stat showing proof of Shoppo's growth: